In San Francisco, the summer of 1969, Doris and Don Fisher created Gap, a place for people to find a great fitting pair of jeans. 40 years on, we are launching a gap1969 concept store in London, lasting for only 19 days and 69 hours. In Paris, we are creating a special concept denim space in the boutique, Merci.

The concept stores will celebrate Gap’s heritage, showcasing Gap’s iconic denim styles with an exclusive, limited edition collection of designer and artist collaborations.